Primary is a children’s clothing brand that was started by two moms. The moms had been shopping for kid’s clothes for over 12 years, but still didn’t have a go-to for awesome basics at reasonable prices. They couldn’t find what they were looking for, so they made it themselves!

Primary is made up of brilliant basics for kids 0-12 with no logos, slogans, or sequins, just amazing colors in super soft fabrics all under $25! These clothes are especially perfect this season for DIY Halloween costumes and beyond.

Primary is offering a selection of their super-soft, brilliant basics in amazing colors all for under $25 and perfect for DIY costumes at Spooky Terminal on October 28th! Available styles include a long sleeve PJ top and PJ bottom for kids and a snap footie for babies.

All purchases will include a tip-sheet for simple, fun, easy, no-sew DIY costumes that can be made using the Primary basics you purchase on-site. All visitors to our booth can spin the Primary Rainbow Wheel for a chance to win a $25 gift card!

Parents looking for DIY costume how-tos, inspiration and support can visit Primary.com, follow @primarydotcom on Instagram, Facebook and Twitter, or call/text 1-833-DIY-EASY (349-3279). Primary is where simplicity is powerful and every color is for every kid! You can use code spooky at checkout to get 20% off if it’s your first time shopping on Primary.com!